Break free from binge eating and reclaim your life!

Heal from the root cause of your binge eating disorder without relying on diets or willpower. Discover true freedom with proven strategies to identify triggers, transform behaviours, and achieve lasting change.

OUR APPROACH

We address the root cause of binge eating rather than just the symptoms, achieving true healing by understanding and transforming underlying programs and wounds.

Through our 3-month program, The Power Within, we guide you on a journey of self-realisation to unravel the mental, emotional, behavioural, and inner child influences on your eating habits.

Learn to connect deeply with your inner power, heart, and soul to transform the pain that drives you to food, creating a loving relationship with yourself.

Our live weekly coaching sessions provide ongoing support and empowerment with practical strategies to prevent binges and tools to process emotions.

You don’t have to face this journey alone. Reach out to learn more about our transformative coaching programs and take the first step towards true freedom today.

SERVICES

1:1 Coaching Program

The Power Within. Achieve freedom from binge eating by addressing root causes. This 3-month program includes an in depth Masters of Self University course and weekly 1:1 coaching sessions with Asha for personalised support and transformative change.

Group Coaching Program

The Power Within. Connect with others on a similar healing journey. This 3-month Masters of Self University course and weekly group coaching sessions with Asha, provide collective support and shared growth.

MEET YOUR COACH

For years, I battled binge eating disorder in silence, feeling completely alone in my struggle. Despite trying restrictive diets, counselling, Overeaters Anonymous, hypnosis, EFT tapping, and mindset changes, nothing seemed to work. Each failure left me feeling defeated and ashamed. The problem was I was only addressing the superficial behaviours, not the underlying cause of my binge eating disorder. It was when I began to understand how to heal the root cause that my life started to transform.


This transformational healing ignited a passion in me, leading to certification in this work. Now, I empower women to heal from binge eating disorders by addressing the root causes. As a certified life coach, I help women achieve true freedom without relying on diets or willpower.


Today, I share my journey and expertise to help women find the root cause of their destructive habits and heal them permanently. I provide the support and tools needed to ensure no one has to feel lost and alone, like there's no way out. Together, we can fill ourselves up with love instead of food, giving ourselves what we truly need in moments of challenge—attention, connection, support, safety and love.

AS SEEN ON

TESTIMONIALS

So glad I completed this program! Asha is so open and knowledgeable, it really helped me dig deep. The course was super beneficial for me and I have learnt so much I didn’t realise I need! 100% recommend this for everyone who want to improve their mental health and be a little kinder to themselves.

Ruby Burt

I would recommend this one hundred times over. The course really helps you dive into what is making you be a bully to yourself.

Nicole Scott

It helped me to see the damaging negative chatter I say to myself and easily break those patterns. Instead of paying for all those expensive Band-Aids I usually use to avoid and stay numb, like shopping, food, TV, etc, I paid for the course and actually fixed what has been causing me long term stress.

Bec Prosser

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Emotional Eating: Short-Term Comfort, Long-Term Struggle

Emotional Eating: Short-Term Comfort, Long-Term Struggle

July 06, 20244 min read

Introduction

In this whirlwind of modern life, we often find ourselves reaching for something, anything, that provides comfort. More often than not, this something is food. Have you ever noticed that intense craving for your favourite snack when you’re feeling down? Well, you're not alone. This instinctive urge is closely linked to a deeper, underlying issue: a lack of self-connection. But fear not, because understanding this connection can lead us on a journey of healing and self-love. Let’s dive in!

The Short-Term Relief and Long-Term Struggle of Using Food for Comfort

Imagine you've had a rough day, and you find solace in a tub of ice cream. For a blissful moment, everything feels okay. But as soon as the last bite is gone, reality sets back in, often coupled with guilt, shame and regret. Ah, the familiar cycle of emotional eating! This temporary relief is oh-so-enticing but it comes at a cost.

Relying on food for comfort can lead to an avalanche of emotional turmoil. The initial calm soon spirals into feelings of shame, disappointment, and even additional stress. This not only impacts our physical well-being but also creates an emotional rollercoaster that is tough to disembark from. However, recognising this pattern is the first step towards breaking free!

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The Hidden Depths of Your Cravings

Have you ever paused to ask yourself, "Am I really hungry?" More often than not, that compulsive urge to binge isn't driven by physical hunger but by a whirlwind of emotions swirling beneath the surface. When your mind starts chattering, it nudges you to use food as a cosy shield to block out those rising emotions. It’s like a temporary lullaby, soothing you away from feelings that need attention. Food is just a symptom—a band-aid masking much deeper issues that are craving your love and care. So, what exactly are you trying to hide from?

Unmasking the Real Culprit

Pause for a moment, take a deep breath, and really connect with your inner self. You’ll uncover truths often hidden by your mind’s protective walls. Feelings of stress, sadness, loneliness, or even boredom are the real culprits guiding you towards the kitchen. They whisper sweet nothings, convincing you that eating will make the discomfort disappear. But the journey to break free from this cycle starts with acknowledging and listening to these emotions. What are they saying to you? By recognising and embracing these feelings, you can begin to heal from within, freeing yourself from the cycle of emotional eating.

Emotional Eating: Short-Term Comfort, Long-Term Struggle

Steps to Fill the Void with Self-Love

  • Acknowledge Your Emotions: Give yourself the permission to feel—all the feels! Recognise and name your emotions. It's absolutely okay to feel vulnerable. Reaching within for healthy emotional expression is a powerful statement of self-love.

  • Listen for the inner critic: What is your mind saying to you? When you have that urge to eat, pay attention to what your mind is saying, your mental programs. This awareness can be the first step to understanding and addressing the deeper emotional needs you may be trying to fill with food.

  • Practice Heart Connection: Get cosy with connecting to your heart. Try placing your hand on your chest, breathing in and out, noticing your chest moving in and out. This practice helps you tune into your emotional states and bring love to it, adding a thoughtful pause before that automatic reach for food.

  • Develop Healthy Habits: When you feel a binge coming on, stop. Before you eat, just take a pause and become aware of what your mind is saying and which emotions are surfacing. 

  • Nurture Your Body: Your body is your temple, so treat it with kindness. Fill your plate with nutrient dense foods, move your body in gentle ways, spend time in nature and get enough sleep. 

  • Seek Support: Sometimes, we all need a little help from our friends—or professionals. A coach or support group who specialises in emotional eating can provide invaluable guidance and support on your healing journey.

Conclusion

Embarking on a journey of self-love is like discovering a hidden treasure within yourself. By replacing the emotional void with understanding, compassion, and connection, you unleash a newfound power. The benefits are not just skin-deep; they infuse every aspect of your life with joy, resilience, and a healthy relationship with food.

Love,

Asha Tracey

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Emotional eatingSelf-connectionComfort foodShort-term reliefLong-term struggleEmotional turmoilCravingsInner criticSelf-loveEmotional hungerMindful eatingStress eatingFood cravingsMental programsHealing journeyHealthy habitsCompassionSupport groupSelf-awarenessHeart connection
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Asha Tracey

For years, I struggled silently with binge eating disorder, feeling isolated and defeated despite trying diets, counselling, Overeaters Anonymous, hypnosis, EFT tapping, and mindset changes. My breakthrough came when I realised the need to heal the root cause of my disorder, not just the symptoms. This insight transformed my life and inspired me to become certified in this field. Now, I am dedicated to empowering women to break free from binge eating by addressing its root causes, enabling them to achieve true freedom without relying on diets or willpower.

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